The Quickest Shortcut For Attracting Consulting Clients (with a catch!)

There is a surprisingly effective way to grow your consultancy practice - but it comes with some very specific limitations.

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If you don’t want to go through the arduous process of validating your niche, building an audience, and attracting leads; there is a shortcut.

Become a consulting partner for a technology platform.

Almost every significant platform will have partners and consultants they recommend to help clients. If you can get yourself on the list, you’ll likely have a relatively consistent stream of queries you can work with.

Winning those first contracts will still be challenging, but it can be easier than starting entirely from scratch if marketing isn’t your forte.

What Do Vendor Consultants Do?

The obvious thing to note here is these consultants are typically more vendor-focused than goal-focused.

The work will involve helping clients implement and optimise the products and services offered by vendor partners.

This might include:

• Designing the implementation (gathering business needs and designing …