6 Rules For Picking A Niche Where You Can Become The Top Consultant

The key is to select the niche which is the right size, has barriers to entry, limited competition, and where you have a clear advantage.

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I’d estimate that the vast majority of consultants who are struggling to attract clients and earn a reasonable living have selected the wrong niche. Or, perhaps worse, failed to properly select any niche.

Remember when you become a consultant, you’re starting a business. You need customers whose problems you can solve better than any other consultant while earning a good living.

If you don’t spend a good amount of time researching and validating your niche, you’re going to really struggle to thrive. There are several common mistakes to avoid when selecting a niche.

Six Common Mistakes When Selecting A Niche

Nothing is more important than selecting the right niche when you begin a consulting career.

Yet, when people select a niche, they often make mistakes such as:

1. Selecting niches which are too new or growing fast (like AI).

2. Selecting niches which are too broad (like marketing)

3. Selecting n…