You Need To Find A Way To Enjoy Promoting Yourself
What should you do if you find the idea of promoting yourself cringeworthy? Well, fortunately, there's a better approach. But first we need to change the mindset of promotion.
Hi, I’m Rich. Welcome to my weekly newsletter where I share systems and frameworks for scaling your consulting practice from $0 to $1m+ in revenue.
You can get 1:1 personal coaching or explore my course: Proposal Mastery: Learn To Write Winning Business Proposals.
Do You Find Promoting Yourself Cringeworthy?
Many people feel they have extensive expertise and a good methodology, but they would rather rip their eyeballs out than promote themselves in a ‘cringeworthy’ way on LinkedIn.
This is a common dilemma faced by my coaching clients.
Sometimes, they try to outsource it, acquire a list of leads, or automate the process somehow. Often, they hope to get lucky or find a larger organisation that will give them work.
These are bad ideas.
We need to tackle this problem at two levels: the mindset and then the practice.
The Mindset Of Promotion
The first challenge is that you can’t separate the consultancy from the promotion.
As I wrote two years ago, you’re not becoming a consultant, you’re star…
