The One Practice Every Consultant Should Embrace
Embrace a simple practice to stay ahead of any other consultant in your sector.
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If there is one practice which will always pay off over the long term, it’s speaking with prospective clients and learning their current needs, challenges, how they overcome those challenges, and their fears.
The insights you gain from these should change the services you offer, the content you create, your positioning, and how you sell your services.
I guarantee you the more time you spend on this, the more you will have insights no-one else has.
Let me outline the process.
Step One: Identify The Right People To Approach
One of the most important reasons to build a following is it equips you with a list of people you can approach for insights.
It’s hard to contact someone who has never heard of you and try to schedule a 30-minute call.
Why wou…
