Introducing Proposal Mastery: Learn To Write Better Proposals
Most business proposals are terrible. I'm now offering a five-week program to you write better proposals. Get the advice, templates, and examples to secure more clients.
When I began consulting, one of the first skills I had to learn was writing a proposal.
And I did what you probably did. I downloaded some online templates, filled in the missing gaps, and sent them to prospective clients with mixed results.
In the fifteen years since I wrote my first proposal, I’ve sold over six million dollars in consulting services by gradually figuring out what works and what doesn’t.
I’ve been told on many occasions that clients are impressed with our proposal, and that’s why they’ve chosen us over other consultants.
There’s A Lot Of Out Of Date Advice About Proposals
I’ve discovered during this time that much of the advice on writing business proposals is incredibly outdated. Much of this advice was written over ten years ago and no longer applies to the modern world.
Your prospective clients today are smarter, the competition is more intense, and technology has moved on.
To help you and others learn to write incredible proposals, I’m launching I’m launching the Proposal Mastery Course.
This course will guide you through the entire process of planning, designing, and writing better business proposals.
The course comprises of five distinct modules:
Module 1: The Basics of Proposals. This covers what should (and shouldn’t) be included in a business proposal, how and when you should write a proposal, and the right style and format for a proposal. It will also stop you sending proposals before both you and your prospects are ready.
Module 2: The Proposal Process. This will help you get the right information you need to make your proposal stand out. It will help you respond to the initial expression of interest in your services, the collaborative second calls, and proactively dealing with issues.
Module 3: Proposal Strategy. This module will help you tell the right story about yourself and properly position your services in the minds of your prospects. You will learn the types of stories you can tell, how to successfully outwit the competition, and make your services urgent for the client to purchase.
Module 4: Proposal Writing. This module will guide you through writing every single section of a business proposal. You will see real-life examples we’ve used to win clients and the common pitfalls which stop your proposal from being read. I’ll cover the process of telling your story and how to order your proposal for both comprehension and persuasion.
Module 5: Persuasive Proposal Techniques. This module will teach you about persuasive techniques, writing styles, and a range of persuasive devices you can deploy to ensure your proposal ‘pops’ in the minds of the audience. If you want to avoid creating proposals which sounds like dry, technical, box-ticking exercises, this module is critical.
And You Get A Full Set Of Resources
This course also includes a resources package which features:
Interviews with real buyers about what they want to see in proposals. You’re going to learn exactly what they want from a proposal.
Our templates you can use for writing your own proposals. You can download, edit them to suit your needs, and immediately increase your win rate.
See real examples of successful four-, five-, and six-figure proposals we’ve used. Notice how we structure different proposals for different types of projects.
Access detailed agendas with the critical questions to ask clients at every stage of the journey.
Watch me write and rewrite proposals in real-time. I’ll take you step by step through a real proposal I’ve written.
Get personal feedback on your proposals. Please share any section of any proposal at any time and get individual feedback from me.
Ask questions and get help directly from me on anything related to writing successful proposals.
The introductory fee for this course is $500, and I offer a full refund within the first five weeks if you’re not happy.
Trust me - this course will generate thousands of dollars for your business - it’s a bargain.
The course begins on Nov 18 (but you can access a lot of the content right now!)
I look forward to seeing you on the inside.