I've been cursed and blessed with entering the consulting world with an existing demand I didn't have to fight for. I'm in year 7 of consulting and in the past 2 years I've been trying to carve out my own demand and I'm facing all the challenges of someone starting from scratch — All despite having almost 20 years of experience in total. The paths to get to an audience are not always linear.
Good advice - it has taken me much longer to figure out my offering and get a foothold in the market than I thought it would - however my consultancy was created after an unexpected redundancy in the tech sector so the runway wasn't ready...
I've been cursed and blessed with entering the consulting world with an existing demand I didn't have to fight for. I'm in year 7 of consulting and in the past 2 years I've been trying to carve out my own demand and I'm facing all the challenges of someone starting from scratch — All despite having almost 20 years of experience in total. The paths to get to an audience are not always linear.
Good advice - it has taken me much longer to figure out my offering and get a foothold in the market than I thought it would - however my consultancy was created after an unexpected redundancy in the tech sector so the runway wasn't ready...